When customers ask if they can trust you you or your networks, they are not looking for a slogan. They are looking for proof.
Last week, we talked about making security a priority, not an afterthought. This week, we’re continuing that theme with a focus on how to demonstrate that security is a priority, with a look at how we do this at Shasta Cloud. In this edition:
In this edition:
- What is a “Trust Center” and where does it fit?
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How to make trust operational and visible every day
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What else should you consider when showcasing security?
Make Trust Operational
Trust is not just a feeling. It is a set of verifiable checks your customer can see. Here are a few examples of these checks that we embrace at Shasta Cloud:
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Change tracking customers can reference. Every change has a ticket, a config diff, and a rollback noted in a customer visible log.
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Read-only status view. Show uptime, patch posture, and the date of last pen test in one place.
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Segmentation validation. Keep a current map and a simple test matrix that proves guest, corporate, and IoT isolation.
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Incident clarity. Postmortems state cause, blast radius, and the control added to prevent recurrence.
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Access discipline. Enforce role based access with documented reviews and least privilege by default.
These habits reduce review cycles, keep conversations factual, and save hours of back and forth during audits.
What Else Can You Do?
What else can MSPs and MSSPs do to showcase their security and build trust? Here are a few ideas.
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Publishing threshold. Publish pen test findings older than 90 days once remediated. Keep new criticals under NDA until fixed.
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Cadence. Update public summaries quarterly. Acknowledge responsible disclosures within 5 business days.
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Customer view. Offer a read only dashboard for uptime, patch posture, and last pen test date. Pair with a quarterly summary of what was tested, fixed, and improved.
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Scope control. Redact exploit detail while preserving context that reviewers need. Publish enough to build confidence without raising risk.
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Measure success. Track time to approval, escalations per 100 APs, and renewal win rate. Use these numbers in your next QBR.
Proof beats promises. Do the work, show the work, and keep it easy to verify. That is how you turn transparency durable trust.
